A few weeks ago I talked about Socially Responsible Investing, which is essentially ethical consumerism for stock investors.  I would like to now point out a website called kaChing.  In traditional methods of investment, usually one goes through a stock broker or pays for an online service to invest in stocks independently.  KaChing works a little differently.

KaChing identifies skilled traders who they have tagged ‘geniuses’.  What you can do as a novice investor is find an investor whose trading methodology you like and ‘mirror’ their actions.  So basically this means that you automatically buy or sell whatever the pro investor buys or sells.  You can do this with either a pretend money account or you can invest for real.  Since most things are automated, this cuts out a lot of the service fees and allows you directly monitor what you are investing.  It’s an interesting concept for the financial world.

The reason I wanted to tell BrandAware readers about this is because this creates a great opportunity for someone who is knowledgeable about socially responsible investing to set up an account that others could follow.  Wouldn’t it be great to follow someone’s investments whose morals are in line with your own?

Unfortunately, I haven’t been able to find an investor on this website that specializes in SRI yet.  If anyone is interested in this or does know of someone doing SRI on kaChing, please shoot me an email.  In the meantime, there’s always MicroFinance.



More info: kaChing

5 Response to 'Socially Responsible Investing: More Viable on Web 2.0'

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